Agency announces publicity advice give away
RTS Media in Newton le Willows has put three full days����� work up for grabs to businesses or charities with a story to tell.
The agency which offers advice on PR, marketing and social media, is offering the expertise and time of its team in a bid to help smaller organisations get a slice of the airwaves, as Director Christina Savage explains.
“Large companies and charities tend to get the majority of the column inches and the best Google ranks because, quite simply, they have the biggest budgets. But some of the best stories, most important causes and ingenuous new products come from the most unexpected places and we want to make sure they are seen and heard too. So for the next three months, we will be giving away a day’s free work each month to the most interesting pitch that comes our way.”
RTS Media represents brands such as AON and national law firm, Simpson Millar LLP along with a number of regional charities such as Yorkshire Cat Rescue.
�����Great new businesses have launched in the last few years but with modest budgets, their offering might not be reaching potential customers and ‘publicity’ is often at the bottom of a long list of expenses. A PR campaign could spell the difference between making it through that challenging start-up phase where so many fail.
“I have worked with a lot of independent charities that provide invaluable community services, yet receive no government funding and struggle to reach potential supporters. They deserve recognition and I am hoping that we can help them achieve that.���������
RTS Media will consider all stories as long as the business or charity doesn’t already have the support of a professional agency. The first day’s work will be given away in September and every month until November.
According to one of the agency’s charity clients, this type of support can prove invaluable. “We were struggling with funding and finding enough volunteers. In just a week, the RTS Media team had secured a front page story for us along with local radio interviews which ran every hour for a full day,” says Pauline Wright who is the founder of St Francis Rescue. She adds: “This widespread media coverage promoted literally dozens of calls from locals offering to help.”
To bid for the free day’s work, simply email firstname.lastname@example.org and explain why, in no more than 100 words, your organisation deserves to be in the spotlight.
RTS Media was launched in 2007 and has offices in Newton le Willows and Leigh.